Because Marketing Matters

Written by MRA Marketing for John Ogilvie, Managing Director of Network Veka (www.networkveka.co.uk/), Marketing Matters is a regular column in leading trade magazine Window Industries.

Editor John Hatcher explains: “The name says it all. Marketing really does matter. Behind every successful business or product lies an effective marketing strategy, - with countless examples in the home improvements industry. These articles aim to arm the current generation of entrepreneurs and business leaders with the foresight they need to market effectively.”